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Redesigning ANCA was a real soul-searching endeavor that took place over a period of several brow-furrowing, debate-filled, endlessly iterative and entirely fascinating months. Rebranding their main website designed around 2002 challenged us to think long and hard about the new way we could showcase the website to the world. On the one hand, we wanted to let our work to speak for itself, so some of the early designs focused on case studies and wireframing. On the other hand, this was a chance to articulate our unique perspective and our culture; it was a real balancing act to find a way to explore the bounds without distracting from other works.
Live Site | Oldsite Archive
Adobe Photoshop, Invision, Bootstrap, HTML5/CSS, WordPress
Ashim (UI/UX & Backend Team lead), Dinesh (UI/UX), Nerses (UX & Project Manager), Bishal (FrontEnd), Umesh (WordPress)
Outdated PHP CMS
Flaws in security
Low returning visitors
Iterating through Wireframes
Testing and Launch
Maintenance and Handover
Technologies: Adobe Photoshop, Bootstrap, HTML5/CSS, WordPress
2013 | 7 Weeks
Ashim Adhikari (UI/UX), Phillipe Lam (Project Manager), Bishal Khadka (FrontEnd), HR Net(Backend)
Bindle Inc, a start-up from Canada tasked us for designing their concept app.
Charlie, a candle designer makes candles at his home and delivers it to his customers in the city of Ottawa. His fragrant candles are beautiful and delicate. He has over 15 daily order and it seems to be increasing day by day. Lately, he’s facing problem managing time for delivery of those candles. He used to go each and every places before when he had small orders, but now it has been a hard task for him. He’s looking for someone who could deliver each of the items to his customer, and also track the delivery. He doesn’t want to have someone work full-time with him as his sales sometimes in a year is not the same.
Bindle is a mobile app that revolutionizes how you move your items! Bindle connects you with Bindle Pros that will help you get your items from A to B. It provides a fast, real-time and convenient alternative to other delivery companies.
It also gives you the ability to pick your price and then receive bids from Bindle Pros. Then you select your Bindle Pro and they move your items for you. It’s that simple!
Scope the requirement Design user journeysUser Research Wireframe and Prototyping User testingUI and Branding DesignHandover design and specs to Native App Engineers based in IndiaTesting and Launch
iOS & Android
Adobe Photoshop, Sketch App, iOS and Android Mobile App
HTML5/CSS for website
Ashim Adhikari (UI/UX), Dinesh Shrestha (UI/UX), Omid Mannousi (Project Lead)
SnowMowr is your go-to on-demand snow plowing and lawn maintenance provider. We only partner with licensed, insured and professional contractors to ensure we provide the best possible service and then give you access to follow along so you know when the service is being completed. Whether it’s for you or a loved one, let SnowMowr help make your life easier because life’s too busy for chores.
The target audience for this new app is new homeowners, the elderly and residents who want a one-time snow plow at home while on vacation. A plow can be ordered through the app from anywhere with an internet connection.
Sketch App, Principle, Invision, iOS and Android Mobile App
Ashim Adhikari (UI/UX), Dinesh Shrestha (UI/UX), Omid Mannousi (Project Lead), Bryce Potter (Product Owner)
Massachusetts Institute of Technology
SmartTag is a concept sticker embedded with sensors and circuits that help the student to learn school Physics while playing with their daily toys.
On 6 days Global Entrepreneurship Bootcamp at MIT Sloan School, Boston, MA, where 60 other handpicked participant from all over the world participated, me with my team of 6 designed a product “SmartTag” for school going students. The main objective of the product was to make the children understand basics of physics practically during their school days.
On a research conducted Students do not have enough Interactive Tools to learn science due to the outdated methodology which is boring and lacks experiential -sensorial activities.
38% of MidSchool to Highschool student who starts with a STEM major do not graduate.
64% students were not ready for next level of science education, example, high school or university.
Students aren’t able to translate science or any of those technical terms in real life. Drawing Point A to B on a board doesn’t help students understand acceleration or velocity, not even the distance between distance or displacement.
Educational toys to enhance their understanding of how forces and motion in basic science work.
• Students at their early learning stages.
• Middle school and high school. The group from 8 to 12 yrs.
• The economic buyers are their parents and teachers.
• US and UK market. (Developed countries).
This animation is just a concept Dashboard of the application for a flying paper-plane with the smart tag.
The market for educational toys can be divided into two distinct segments:
Individual consumers: This group is parents or grandparents who are purchasing the toy for a specific child.
Wholesale purchasers: This segment is schools, daycare centers, etc., commercial businesses that are buying the product for their clients to use.
Market: Sell directly to the consumer instead of using the traditional layered distribution system that uses wholesalers to sell to retailers. While this creates more work for SMART TAG terms of generating sales, it provides better margins. Additionally, this process will be more costly for the first few years, however, once relationships are developed with individual consumers as well as the wholesale purchasers, the marketing cost per sale will dramatically decrease as the original customers become familiar with Smart Tags’ outstanding product line.
Individuals: This segment is people buying a single product for their child or someone that they know. The demographics of this segment is a household income of >$50,000, have high aspirations for their children in terms of education and development and want to get started as soon as possible. Generally, they have at least an undergraduate degree with 41% of the segment having a graduate degree.
Businesses: This group is buying the toys for children who are the business’ clients. These organizations typically are either daycare based or school-based such as nursery school or preschool. The number of children that they care for generally ranges from seven to 25.
The toy industry is characterized by many different toy manufacturers. Within the larger toy industry, there is a niche of educational toy manufacturers. This niche is fairly new (within the last five years) as the convergence of toys and educational tools becomes more legitimized. For years there was no awareness that a toy could have educational value, it was assumed that a toy was a mindless way of occupying a child’s time and attention, giving the parent a break. Only recently has there been studies published that clearly show the ability to design a toy that captivates a child’s attention while teaching them constructive skills.
The small niche educational toy industry is comprised of two market leaders and several smaller, primarily regional manufacturers. The two main competitors are:
2013 | 7 Weeks | Ashim Adhikari (UI/UX), Phillipe Lam (Project Manage), Bishal Khadka (FrontEnd), HR Net(Backend)
Carre De l’habitat approached for re-designing their website with a goal of increasing their overall sales, outreach inbound and outbound. Along with the sales goals, Carre wanted to articulate and clarify the listings of properties, and simplify the website experience for the users.
The website was launched in May 2014 and the initial data showed an increase of 40% in the overall conversion rate, with mobile increasing by almost 360%.
Craigslist is one of the oldest UI ever created and hasn’t had any major update in the past 15 years. Now the question is, what would it look if it was designed today?
Here’s a rethought version designed just for fun.
Desktop Web Version
GoDMW is a platform in which learning rules and regulations of driving Cars/Vans, Motorbikes or CDL driving vehicle is done in more interactive and efficient manner. The users can be either new drivers or drivers who moved to new states and need to give their DMV written test.
LOCATION: Detroit, Michigan
TECHNOLOGIES: SKETCH, PRINCIPLE, ANDROID
David Gordan, age 16
Location: Plano, TX
Device: Samsung Galaxy Note 8 (Android)
Description: a high school student and son of a farmer who wants to help his mother drive-to and do the groceries from the nearby Walmart store.
The student like David typically wants to get his license as soon as he turns 16 years of age. He wants to drive his mother to a store nearby where his mother can get daily groceries and household items. He tried reading the Driving Manual book provided by the DMV of Plano, but he does not understand certain terms and function of the car which didn’t help him relate the book with the actual dashboard of the car.
From the basic research, we were able to clearly define who were going to be the users of the application. Our target users are mostly 15-16 age group who are seeking for the teenage student and someone who’s 18-22 yrs. old who are new to the driving world and are looking to get a new license at a selected state.